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Integrated Advertising, Promotion, and Marketing Communications, Global Edition, 9e (eBook)
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Integrated Advertising, Promotion, and Marketing Communications, Global Edition, 9e (eBook)Overview: Integrated Advertising, Promotion, and Marketing Communications, 9th Edition speaks to an evolved definition of integrated marketing and teaches students how to effectively communicate in the business world. It champions the importance of weaving together all marketing activities into one clear message and voice, and helps students understand how communications are produced and transmitted. ISBN: 9781292411354 Edition: 9 Publisher: Pearson
and easy to read and understand even for the most challenging topics with the help of attractive illustrations
Overview: For courses in money and banking
ISBN: 9781264804023
AU Course: 21SMCE320
AU Course: BFIN240
AU Course: ELDL1C
it offers a frank and timely discussion of living within one’s means and incorporating personal values and priorities into a personal financial plan
Overview: This introductory 2005 text on air-breathing jet propulsion focuses on the basic operating principles of jet engines and gas turbines
Publisher: National Geographic
focuses on key strategic issues with an emphasis on financial considerations and implementation through merchandise and store management
From the detailed examples
and Marketing Communications
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